A blow for mobile advertising: The next version of Safari will let users block ads on iPhones and iPads

A blow for mobile advertising: The next version of Safari will let users block ads on iPhones and iPads:

Adblocking is coming to the iPhone with iOS 9. Adblocking — running a piece of software in your web browser that prevents ads on most web pages from loading — has moved from a niche behavior for the nerdy few to something mainstream. via Pocket

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